Telling Our Story

Submitted by Paul Cohen on Wed, 03/06/2013 - 13:41

A seven-point tip sheet to help KP employees talk about why Kaiser Permanente is the best place to get health care.

Non-LMP
Editor (if known, reporters)
Tyra Ferlatte
Notes (as needed)
This is a related tool that links to union ambassador story: http://www.lmpartnership.org/stories-videos/union-ambassadors-promote-value-help-grow-kp-membership

ART TK: An image of the tool, when PDF is complete
Status
Released
Tool Type
Checklists
Format
PDF
Keywords
growth
engagement
strategy
seven ways
ambassadors
beats the competition
7 ways
KP beats
beats competition
Topics
Membership Growth
Role
Frontline Managers
Frontline Physicians
Frontline Workers
UBT Co-Leads
tool_7 ways KP is better.doc
Tool landing page copy (reporters)

Format:
PDF

Size:
8.5" x 11"

Intended audience:
Frontline employees and teams

Best used:
This one-page tipsheet with seven short talking points describes KP's advantages as a health plan. Use to understand how Kaiser Permanente is different and better than other health plans, and to encourge non-members to consider joining KP.

Headline (for informational purposes only)
Telling Our Story
Tracking (editors)
Filed
Flash
Date of publication
Classification (webmaster)
PDF
Obsolete (webmaster)
not migrated
Archived content
Live, non-archived content
Medium Teaser

A seven-point tip sheet to help KP employees talk about why Kaiser Permanente is the best place to get health care.

Short Teaser

7 reasons KP is the best place to get health care

This has been edited
1
Content Type
Tool
Content Goal
Instruct
Subject
Union ambassadors
Growth
LMP Focus Areas
LMP Concepts
Welcoming new members
Best Place to Work
Value Compass Concepts