logo

Formats: This ZIP file contains two-color and black-and-white versions of the LMP logo in the following five formats:

• PNG - The most widely used lossless image compression format on the internet; this is typically the format preferred for web projects.
• TIF – The .tif format does not use compression, so it does not lose image information; this is typically the format preferred for print projects.
• EPS – The .eps file is the original file format (Adobe Creative Cloud). It ensures the highest possible output quality. If you are working with a professional designer, this is the file format he or she will want to use.
• JPG – This compressed .jpg file requires less memory than .eps or .tif file types. Use for web and email applications and for multimedia such as PowerPoint presentations.
• GIF – This small file format uses the minimum amount of information possible. Use it for web and multimedia such as PowerPoint presentations. The .gif format provides the option of saving with transparent background. You can also use it for simple animations on the web.The .tif format does not use compression, so it does not lose image information; this is typically the format preferred for print projects.

Please do not alter the configurations and do not substitute any other font or wording. Refer to the LMP Brand Guidelines for more information.

Links to individual files in the ZIP (use cntrl-click or option-click then "save link as"):

• LMP_logo_1color.eps
• LMPlogo-1color.gif
• LMPlogo-1color.jpg
• LMPlogo-2color.eps
• LMPlogo-2color.gif
• LMPlogo-2color.tif
• LMPlogo_2color.jpg
• LMPlogo_b+w.png
• LMPlogo_grayscale.png
• LMPlogo_rgb.png

Format:
JPG, two-color

Intended audience:
Designers

Best used:
This compressed .jpg file requires less memory than .eps or .tif file types. Use for web and email applications and for multimedia such as PowerPoint presentations.

Format:
GIF, color

Best used:
This small file format uses the minimum amount of information possible. Use it for web and multimedia such as PowerPoint presentations. The .gif format provides the option of saving with transparent background. You can also use it for simple animations on the web.

Format:
TIF, color

Intended audience:
Designers

Best used:
The .tif format does not use compression, so it does not lose image information; this is typically the format preferred for print projects.

Format:
GIF, one-color (black)

Best used:
This small file format uses the minimum amount of information possible. Use it for web and multimedia such as PowerPoint presentations. The .gif format provides the option of saving with transparent background. You can also use it for simple animations on the web.

Format:
TIF, one-color (black)

Best used:
The .tif format does not use compression, so it does not lose image information; this is typically the format preferred for print projects.